Is it so hard???
I have many examples but I'll refrain from venting too much, so here are just a couple:
For the holidays, we mailed out gifts to our clients, colleagues, and some prospects we know personally. Because we distribute promotional products as part of our marketing services, we chose a lovely leather business card holder with our logo embossed on it. We sent black ones to men and either red or bright orange ones to women. Very classy-looking.
Out of the 25 or so we mailed, we received a thank you from only three! Now, I don't expect a thank you note from recipients. After all, it is a branded item, but it is a GIFT nevertheless. The three individuals e-mailed a quick thanks, which is fine with me. At least this way, I know they received it.
At a speaking engagement earlier this month, I wanted to show appreciation to a few participants for their interactive contributions to the presentation. Of the 5-6 I mentioned, only two gave me their business cards. I went online to Starbucks and e-mailed each of them a $5 Starbucks gift card with a note of thanks and to have a coffee on me. NO REPLY! Nada.
Is it me? Or, have a lot of people forgotten basic courtesy? Is it generational?
In business, saying thank you is part of one's personal brand.
What do YOU think?Connect with Elaine!
Share this post!
Liked this post? Follow this blog to get more.