Elaine Fogel

lead generation tools

Are You Wasting Time and Money By NOT Qualifying Leads?

fish hook with dollar bill

Getting new leads is at the core of customer acquisition. No warm or hot prospects = no new customers.

Getting new leads is at the core of customer acquisition. Click To Tweet

There’s a plethora of lead generation tools available, both digital and offline. The key to success for your chosen method is to qualify your leads to ensure they fall within your target market segments.

Here’s a perfect example of what NOT to do: Continue reading

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