About Elaine’s Blog:
People in 100+ countries read Elaine’s blog for marketing, branding, and customer experience insights, study results, tips, and observations they can use in their businesses and nonprofit organizations. Delivered with a down-to-earth and humorous style, her writing is engaging and easy to digest.
As an author, speaker, marketer, brand and customer experience evangelist, educator, and consultant, Elaine Fogel engages, entertains, and motivates audiences and readers with stories and lessons gleaned from her diverse career as a singer, teacher, cookbook author, television show host, and marketing executive.
Originally from Canada, she has worked with celebrity spokespeople; produced television and radio spots; served as a spokesperson in national media; and stewarded relationships with corporate partners such as Nike, Ford, Aventis, and Air Canada. She has written, produced, and developed materials on ad agency contract for major corporate clients such as Kraft, Procter & Gamble, Nestlé Carnation, and Warner-Lambert.
Elaine has been a contributing writer to The Business Journal, and contributes to MarketingProfs, SmallBizClub (founded by NFL Hall of Famer and author, Fran Tarkenton), Business2Community, and Kingged.com. Her articles have appeared in many print and digital publications.
Elaine has been a faculty associate at Arizona State University and is a professional member of the National Speakers Association. Interviewed by NBC News and CNN, she is a sought-after marketing and branding thought leader who specializes in small-to-medium businesses and nonprofit organizations.
Elaine is also the author of Beyond Your Logo – 7 Brand Ideas That Matter Most for Small Business Success, a Finalist in the 2016 National Indie Excellence Awards and the Next Generation Indie Book Awards.
In her “real life,” she plays tennis, swims, follows a plant-based diet, and cuddles with her dog, Mitzy. She and her husband became US citizens in 2014 and have two grown children.
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