It’s January and there are an infinite number of blog posts and articles advising you how to market this year. Yes, even I am guilty for my post on marketing predictions for 2017. 😏
Yet, determining which marketing tactics will be popular, trendy, or actually effective is another story. When your business or organization is on the small-medium side, you don’t always have the luxury of internal experts to guide you.
So, where to focus and how to make your daily marketing efforts manageable? Here’s the first with the other two to follow next week.
You want to stand out, right? Yet some marketing channels are getting so over-saturated that it’s harder to gain attention and engagement for your business, startup, or nonprofit.
Doesn’t it seem like everyone is trying to occupy the same marketing space?
Since there are a host of available marketing channels, have you given any thought to trying new ones to reach your target audiences?
Please take this brief survey so we can see which channels to watch.