Elaine Fogel

blog posts

Woman Writing a LetterIf you’re looking for ways to build your personal, business, or nonprofit’s brand, submitting guest blog posts can help. However, if you approach submissions the way one guy did with me recently, you may as well quit marketing altogether!

If I hadn’t written every word of his email messages here, you’d think I was making this up. Read it for yourself and then tell me how you would have reacted.

On Thu, Oct 23, 2014, Bill (not his real name) wrote:


My name is Bill, I’m hosting specialist. Currently employed as a consultant in a couple of eCommerce companies. I’m also a web writer and co-author on several websites. You can see some samples of my work: link, link, link. At this moment I’m interested in makreting and I recently wrote an article “How to design successful exhibition stand” and I think it would be great for your site and interesting topic for your readers. My article is in this mails body:

(Content was included here. I didn’t edit any typo, grammatical, or spelling errors.)  Continue reading

swap-ideas-dayToday, September 10, 2014 is Swap Ideas Day! According to the Days of the Year website, the idea behind Swap Ideas Day is that everybody gets together to exchange ideas.

“People celebrate this occasion by connecting with other people to share thoughts and concepts. There are no rules outlining the nature of the ideas to be shared, thus making Swap Ideas Day an ideal opportunity for people to be as creative and wacky as they like with their ideas as well as learning from the ideas of others.”

Time for all you marketing-minded people to get creative! Here are 5 suggestions:  Continue reading

Guest post by Dennis Fischman

blog-post-cubesIt’s time to post to your blog. You scratch your head, pace up and down, drum your fingers, start several posts and delete them…and at last, you have it. It’s a good idea. You put the finishing touches on it and hit, “Post.”

“Uh-oh,” you say. “Now what am I going to use for Facebook?”

Save time and worry: take that one good idea and use it again. Here are ten ways you can re-purpose one good idea for blogs, social media, video, and print. Continue reading

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